October 6, 2021
After launching its long-awaited McPlant burger in the UK in September, fast food giant McDonald’s has declared its ambition to bring market-leading vegan, plant-based foods and drinks to its customers. McDonald’s UK & Ireland aims to achieve net zero emissions for all of its restaurants and offices by 2030, with plant-based offerings at the heart of its new climate strategy.
As part of its new “Plan for Change” – a business and sustainability strategy to meet its net zero emissions targets – McDonald’s has also set itself the goal of ensuring that customer packaging is made and designed from renewable, recycled or certified sources are to be recyclable or compostable by 2024.
Earlier this year, McDonald’s announced a three-year global strategic agreement with alternative protein giant Beyond Meat to be the preferred supplier for the McPlant Patty, as well as future products for the upcoming plant-based range, which includes items such as vegan chicken, pork and egg products. The McPlant hit UK restaurants last month after a similar start in Austria.
“It is an exciting milestone to have an iconic brand like McDonald’s join the hundreds of companies across the UK that have joined the United Nations’ Race to Net Zero campaign,” commented UK Net Zero Business Champion Andrew Griffith. “I hope companies across the UK will be inspired by their ambitious initiatives and help us all build greener.”